Client
Delaware North

Role
Lead Designer

Delaware North manages and provides food and beverage concessions, premium dining and entertainment at several large venues globally.

They have a private box at Wembley Stadium that is used regularly for internal and client meetings as well as for entertaining. Our brief was to refresh the space so it better reflected the excitement of the venue and incorporated the DN brand.

DN-adele

Inspiration for the visual direction came from the magic of Wembley and the glitz and glamour of the performers. Various artists were given the shimmer effect treatment which was also applied to the Delaware North logo to create a cohesive visual aesthetic.

DN-Swift
DN-light-boxes
DN-lanyard4
DN-cups2

The project was so well received that we were regularly commissioned to create a new set of images for the artists playing at Wembley each season.

DN-spice
DN-jagger
DN-martin