Client
Osmosis

Role
Creative Director
& Lead Designer

Osmosis is a quant investment manager focused uniquely on resource efficiency, i.e. companies who report on their waste, water and carbon consumption.

There are few investment managers that can genuinely claim they do something extraordinary – the philosophy and unique data set Osmosis have truly set them apart from their competition. With this in mind, our rebrand aimed to celebrate the data visually and embrace their unique position in the market.

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The brand idea for Osmosis was simple and straight to the point – smart sustainability. The metrics for measuring the success of a companies commitment to sustainability lay in the data, therefore we wanted to visually showcase this. Vivid and colourful data visualisations became the hero of marketing materials, creating rich and meaningful pieces that were designed to excite and inform the audience. 

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Presentations and digital reports were key materials for the Osmosis sales team, so the 'beautiful data' visualisations were combined with powerful environmental imagery and compelling statistics to create both engaging and informative interactive experiences.

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